The GILL Media Opportunity

The demand for web services shows no signs of slowing down. In fact, development is accelerating as businesses look for other ways to generate revenue in tough economic times. They know that the internet is the heart of modern economic life. It’s where we go to shop, research products and services, and communicate with each other. It doesn’t matter whether we want local or international products and services. This is the 21st Century; every business is an online business now.

Can you see the opportunities now? Imagine starting a television advertising firm during the first decade of TV – or newsprint, or billboards. Getting involved now means becoming a pioneer in a medium with limitless potential. That’s why we’re in this business, and that’s why we want you to be in it, too.

Why is there a constant demand for internet services? Let’s look at this from the perspective of a small or medium-sized business (SMB), because these are our core clients. Many SMBs get their sites done by a friend, relative, or someone who dazzles them with graphics. Unfortunately, a pretty site isn’t the same as a good site. It needs visitors, and those visitors need to make contact in a way that improves the business’ bottom line.

Unless the site generates leads, client support, and/or sales, putting it online is the equivalent of throwing money down a hole. As a certified Media Partner you’ll provide functional web design services. This is web design to fit business needs. This is web design that gets results. It generates leads and sales, strengthens the client’s brand and keeps consumers in the loop about company news. It engages the user and promotes interaction with potential clients and the business.

Internet marketing services make a functional website better at its job. Virtually everyone either shops online or researches purchases there. About 90% of web surfers never investigate past the first page of entries (the top 10) on search engines like Google, Yahoo and MSN Live. Therefore, to be seen, the site has to rank. Search engine optimization (SEO) builds a client’s rank, while paid advertising such as pay per click (PPC) provides a guaranteed spot on the first page’s paid listings.

The goal is increased traffic and with it, more sales, leads and brand awareness. Search rank is probably the greatest single influence on this, but we use other methods, too. Our social media services use blogging, bookmarking sites and other emerging tools to bring businesses into the Web’s worldwide conversation.

Once visitors click through they need to find a functioning site with useful features. For some clients that means e-commerce, where we build an online store. For others, that means videos to display their offerings, or contact forms to generate leads. Above all, however, the site needs to be running smoothly. These functions are part of our support and hosting services. This is why GILL Media’s client relationships are long term affairs, and it’s why you’ll build connections to your clients over years too, once you become a Media Partner.

Streaming video is a core element of the modern Web. As more sites add streaming video to their web presence there’s an increased demand for professional production services. Streaming videos are also the most commonly shared viral content thanks to social media services such as YouTube. GILL Media provides every element of production, from filming and editing to spokes models and scripts.

Once you’ve completed iGSM Certification training you’ll understand how we do it. We want small and medium-sized businesses to know that there’s a better way to manage their web presence. It’s good for us, good for you, and good for them.

As a GILL Media Partner, it will be your job to educate clients. We have an impressive amount of technical expertise under our roof, but just as a site doesn’t matter if nobody sees it, our services only work when clients understand what they are and why they need them. As a Partner you’ll help them succeed online, help us reach them and help you reach your business goals. That kind of mutual benefit makes this a fantastic business to be in.

GILL Media’s Member Partners who have been iGSM Certified earn profits on all services sold equaling 30% to 100% markup. But unlike a business selling physical products, Media partners don’t have to buy stock – in fact, they don’t have to buy any of our services to resell. We handle all of the accounting processing payments and automatically pay you the difference between your retail price and our wholesale charge. Monthly statements will break down your payments in detail so that you can see exactly where your profits are coming from.

With most companies looking to the web to improve business, the fact is that the opportunities are tremendous. We need people on the front line to make contact with clients, sell our services and help us build the positive, long term relationships that lie at the heart of GILL Media’s business model. That’s why we’ve made every effort to make iGSM Certification a true blueprint for success. It’s in our best interest, as well as your own.